For many Malaysians, getting through the day involves a familiar list of tasks: fuelling up, finding a parking spot, paying for meals, servicing the car, charging an EV, settling bills and picking up a few things along the way. What if those everyday moments could give something back?
That is the idea behind Setel Savers, a membership programme designed to bring more value to the things people already do through the Setel ecosystem. Rather than encouraging users to change their routines or spend more simply to earn rewards, Setel Savers focuses on making existing Setel usage more rewarding.
Setel may have started with a focus on making fuel payments easier, but the way Malaysians move and spend has evolved considerably. Today, the Setel ecosystem extends beyond the petrol station, covering services such as parking, car care, EV charging, DuitNow QR payments, Kedai Mesra purchases, bills and shopping.
Setel Savers adds another layer to these services by giving members opportunities to earn Mesra Rewards points, cashback and selected member-exclusive benefits through eligible transactions. The idea is straightforward: instead of changing your lifestyle to chase rewards, you can simply get more from the activities that are already part of your routine.
“Setel started with a simple need, making fuelling easier, but the way people use Setel has grown as their needs have grown. Today, Setel can be part of much more of the journey, from fuelling and parking to car care, EV charging, payments and everyday spending,” said Abdullah Ayman Awaluddin, Chief Executive Officer of Setel. He added that there is no single way people use Setel, with the platform aiming to remain useful whether someone is regularly on the road, managing a household, studying, driving an EV or even not driving at all.
One of the interesting aspects of Setel Savers is that users do not necessarily need to use every service available. For motorists, the benefits could come from the more obvious parts of the ecosystem, such as fuel, parking, car servicing, EV charging and Kedai Mesra purchases.
For those who use Setel throughout the day, the experience can stretch much further. A morning fuel stop could be followed by parking at work, a DuitNow QR payment over lunch and a shopping trip on the way home, before settling a bill in the evening. Families can also make use of Setel Family Wallet, allowing an account owner to manage and share funds with family members for their Setel spending while continuing to earn rewards from eligible transactions.
Even students and non-drivers can find ways to use the ecosystem. DuitNow QR payments, bills, Kedai Mesra purchases and other everyday transactions mean Setel Savers is not exclusively tied to owning or driving a car. For EV owners, eligible charging transactions provide another opportunity to earn rewards as Malaysia’s mobility landscape continues to change.
A fuel-up here, parking there, a quick QR payment or a purchase at Kedai Mesra might not seem particularly significant on its own. But when these transactions are repeated throughout the month, they become part of everyday spending.
Setel Savers is designed to turn some of those eligible transactions into additional value. Members can earn bonus Mesra Rewards points through eligible fuel milestones, DuitNow QR payments, selected non-fuel spending, Kedai Mesra purchases and EV charging. Eligible car-care and mobility transactions can also provide cashback benefits. Across the available benefits, members can unlock more than 1,100 Mesra Rewards points and up to RM60 in cashback, subject to the applicable eligibility requirements and terms and conditions.
Selected Setel Savers benefits can also be enjoyed alongside applicable Setel campaigns, potentially adding further value to everyday Setel usage. And there is another useful part of the rewards ecosystem: Mesra Rewards points can be converted into Setel Credit, allowing rewards earned from one transaction to be used towards another Setel transaction in the future.
Ultimately, Setel Savers is built around a relatively simple proposition: use Setel for the things that already fit into your life, then see what those activities can give back. Existing Setel users can explore the membership to discover how their regular fuelling, parking, payments, car care or other eligible activities can become more rewarding.
For those who have yet to use Setel, the app offers more than fuel payments, with features covering parking, DuitNow QR payments, bills, shopping, EV charging and car care. First-time Setel Savers subscribers can also enjoy a one-month free trial, providing an opportunity to experience the membership before deciding whether to continue. Following the trial, the membership is priced at RM4.90 per month.
There is no requirement to use every feature, nor is there a need to spend more simply for the sake of earning rewards. Instead, the concept is to start with what you already do. Everyday life is already full of these little transactions. With Setel Savers, the idea is to make some of those moments give a little more back.