JETOUR Malaysia is hitting the road once again for Malaysia Day, bringing its Travel+ philosophy to the Malaysia Sarong Music Run 2026 as the automotive brand returns to the event following its successful partnership in 2025. Set to take place on Saturday, 19 September at KLCC, the Malaysia Sarong Music Run promises more than just a run. Combining Malaysian culture, music, community and entertainment, the event will turn the city into a lively day-to-night celebration, with JETOUR adding its own flavour of travel and adventure to the occasion.

For JETOUR, travel has always been about more than simply reaching a destination. Its Travel+ philosophy is centred on making every journey more enjoyable, meaningful and memorable — a message that will be brought to life through a range of activities at the event. Visitors can make their way to the JETOUR booths at Race Village KLCC and Pavilion Bukit Bintang, where they will have the opportunity to explore the brand’s current range, including the Dashing, VT9, T2 and T1.

The spotlight, however, will also be on something new. Visitors will get a preview of the upcoming JETOUR T2 i-DM, ahead of its official launch later that evening. Rather than simply putting the vehicles on display, JETOUR is inviting visitors to get closer to its products and discover how its Travel+ philosophy connects the freedom of the open road with experiences designed for different kinds of journeys.

Adding to the road-going festivities will be the JETOUR Owners Convoy, bringing owners together to celebrate their shared enthusiasm for travel, adventure and life behind the wheel. The biggest reveal will come after sunset, when the T2 i-DM takes centre stage for its official launch, marking the latest addition to JETOUR Malaysia’s growing model line-up.

The evening itself will offer plenty for those who are not there just for the cars. Festival-goers can look forward to a spectacular drone show and live concert, with the KLCC skyline providing the backdrop as the Malaysia Sarong Music Run transforms into a full-scale evening celebration. JETOUR Malaysia is also marking the Malaysia Day season with special promotions across selected models, giving Malaysians another reason to take a closer look at the brand’s range.

The promotions include:

  • JETOUR T1 1.5L TGDi 2WD – RM2,000 early-bird rebate for the first 2,000 registered customers
  • JETOUR T2 2.0TD XWD – RM2,000 rebate
  • JETOUR Dashing Prime – RM10,000 rebate
  • JETOUR VT9 Prime – RM15,000 rebate

Terms and conditions apply.

With the Malaysia Sarong Music Run bringing together people from different backgrounds through movement, music and culture, JETOUR sees the event as a fitting platform to celebrate the Malaysian spirit of togetherness.

More importantly, it provides the brand with another opportunity to demonstrate what Travel+ means in practice — not simply travelling from point A to B, but making the journey itself part of the adventure. This Malaysia Day, JETOUR is encouraging Malaysians to get moving, get together and, perhaps most importantly, discover where the next journey could take them.