UMW Toyota Motor (UMWT), Malaysia’s leading non-national automotive brand, has officially introduced the Toyota Vellfire 2.5 HEV Executive Lounge, a new flagship model that sets a fresh benchmark for electrified luxury mobility. Designed for discerning customers who value refinement, performance and environmental responsibility, the Vellfire HEV represents Toyota’s most sophisticated expression of hybrid innovation to date.
As Toyota’s flagship MPV, the Vellfire HEV reflects the brand’s Multi-Pathway approach towards carbon neutrality, offering customers a powerful yet efficient driving experience without compromising comfort or prestige. It underscores Toyota’s belief that advanced technology should not only elevate the driving experience but also contribute meaningfully to a more sustainable future.
According to Datuk Ravindran K., President of UMW Toyota Motor, the new Vellfire HEV demonstrates how electrification can enhance the very essence of mobility. By blending sustainability with luxury, Toyota aims to deliver vehicles that are progressive, personal and aligned with both lifestyle aspirations and environmental consciousness.
At the heart of the Vellfire 2.5 HEV Executive Lounge is a 2.5-litre Dynamic Force Hybrid System that pairs a 4-cylinder A25A-FXS petrol engine with a high-output electric motor. Together, they produce a combined output of 250 PS—an increase of 37% over the standard 2.5-litre variant. Despite the performance boost, the hybrid system achieves an impressive fuel consumption figure of 5.7L/100km, with CO₂ emissions reduced to 129 g/km.
The self-charging hybrid system eliminates the need for external charging, seamlessly replenishing power during driving and braking. For short urban journeys, EV Mode allows near-silent, zero-emission operation, reinforcing the Vellfire HEV’s role as a refined yet responsible luxury vehicle.
True to Toyota’s Japanese heritage, the Vellfire HEV is crafted around the philosophy of omotenashi, or thoughtful hospitality. The Executive Lounge VIP seats are designed to anticipate every passenger’s comfort, offering full power adjustment, ventilation, ottoman support and massage functions, all controlled via a dedicated multi-operation panel.
Additional refinements include a rotary table, enlarged armrests with integrated vanity mirrors and anti-vibration seat structures that elevate comfort during long journeys. The cabin is finished in premium Nappa leather, complemented by soft-touch materials and ambient ceiling lighting with 64 selectable colours. Exclusive to the flagship variant, the Sunset Brown interior adds a warm, contemporary character to the already luxurious space.
Entertainment and connectivity are equally impressive, with a 15-speaker JBL premium audio system and a 14-inch rear ceiling-mounted display. Intelligent features such as Remote Engine Start via Toyota’s Vehicle Telematics System (VTS) can be accessed conveniently through a mobile application, ensuring seamless integration with modern lifestyles.
Built on Toyota’s TNGA GA-K platform, the Vellfire HEV benefits from enhanced structural rigidity, improved ride comfort and quieter cabin performance. Safety remains uncompromised with the inclusion of Toyota Safety Sense 3.0, which features advanced driver assistance technologies such as Pre-Collision System, Lane Departure Alert, Dynamic Radar Cruise Control with Lane Tracing Assist, Adaptive High Beam System, Blind Spot Monitor, Rear Cross Traffic Alert and Parking Support Brake.
Every Vellfire HEV is supported by Toyota’s comprehensive aftersales care, including a 5-Year Unlimited Mileage Warranty and 10-Year Guaranteed Parts Availability. Customers also benefit from Toyota’s extensive nationwide support network, comprising 98 authorised service centres and 47 Body & Paint facilities across Malaysia.
Available in Platinum White Pearl, Precious Metal and Black, with interior options in Black or the exclusive Sunset Brown, the Toyota Vellfire 2.5 HEV Executive Lounge marks a significant milestone in Toyota’s journey towards electrified luxury. It is a vehicle where craftsmanship, innovation and sustainability converge—transforming every journey into a statement of progress and purpose.
The Toyota Vellfire 2.5 HEV Executive Lounge is priced at RM549,900 and is now available at authorised Toyota showrooms nationwide. For more information, visit www.toyota.com.my.