DENZA Malaysia is celebrating its first anniversary in the local market with a clear statement of confidence—by keeping the price of its flagship luxury electric MPV unchanged, even as government electric vehicle (EV) tax exemptions are set to be lifted in 2026.

Despite shifting policy landscapes, the DENZA D9 will continue to be offered at RM259,000 for the Front-Wheel Drive (FWD) variant and RM309,000 for the All-Wheel Drive (AWD) variant, reinforcing the brand’s commitment to long-term value and ownership confidence.

Since its debut in February 2025, DENZA has enjoyed a strong start in Malaysia, delivering more than 1,200 units of the D9 within its first year. The model has quickly established itself as the country’s best-selling luxury MPV, resonating with customers seeking a refined blend of intelligent technology, comfort, and premium electric mobility.

Rather than passing additional costs on to customers, DENZA Malaysia has chosen to absorb the impact of upcoming policy changes. This approach aligns with the brand’s broader vision of supporting Malaysia’s transition towards electrification while safeguarding customer trust at a critical stage of EV adoption.

To mark its first year in Malaysia, DENZA is further elevating the ownership experience with a limited-time anniversary reward programme. Customers purchasing the DENZA D9 will enjoy ownership privileges valued at up to RM10,000 for the FWD variant and up to RM15,000 for the AWD variant.

These benefits include a complimentary high-power 22kW wallbox charger with professional installation, valued at up to RM6,000, providing owners with convenient and efficient home charging. Buyers will also receive a comprehensive six-year or 120,000km free service package worth up to RM5,000, alongside a six-year vehicle warranty for added peace of mind.

Beyond tangible benefits, DENZA is introducing a lifestyle-driven ownership philosophy. Owners will gain access to curated experiences such as invitation-only events, including the DENZA Golf Cup, premium dining engagements, and exclusive travel privileges that will be rolled out progressively.

Commenting on the milestone, Eagle Zhao, Managing Director of DENZA Malaysia, emphasised the brand’s long-term outlook. “As Malaysia moves into the next phase of EV adoption, we believe it is equally important to protect customer value while enhancing the ownership experience. Our first year has been about building trust. The years ahead will focus on delivering meaningful experiences that reflect the DENZA lifestyle,” he said.

Coinciding with DENZA’s anniversary celebrations, BYD and DENZA Malaysia—together with Sime Motors, the official distributor of BYD vehicles in Malaysia—are extending their technology-focused customer engagement to Johor Bahru with the second leg of BYD Tech Discovery Day.

Running until 25 January 2026 at Padang (A) Akasia, Angsara Johor Bahru Mall, the four-day showcase places the spotlight on the Southern region, offering visitors an immersive introduction to smart and sustainable electric mobility.

The event features interactive test drive and test ride zones showcasing the latest BYD and DENZA models powered by the advanced e-Platform 3.0. Visitors can experience real-world demonstrations such as reverse parking and speed bump exercises, highlighting everyday usability across the range.

Performance-oriented showcases add further excitement, including 360-degree rotation and crabwalk demonstrations with the DENZA Z9 GT, while the BYD Shark 6 tackles Camel Bridge and Cross Axle challenges supported by DMO technology.

Educational engagement takes centre stage at the EV Dialogue Corners, where product and technical specialists guide visitors through BYD’s Blade Battery technology, smart charging solutions, and advanced safety systems.

Completing the experience is a dedicated lifestyle zone featuring complimentary coffee, a children’s play area, and exclusive BYD merchandise redemptions. BYD Tech Discovery Day is open daily from 10.00am to 8.00pm throughout the event period.