Since its highly anticipated debut on 24 July 2025, the Proton X50 has quickly captured the hearts of Malaysian drivers, redefining expectations in the compact SUV segment. With over 5,000 units delivered in just 40 days, the X50 has rightfully earned its crown as the King of Compact SUVs, proving that Proton’s formula of performance, innovation, and value continues to resonate strongly with local buyers.

A recent survey revealed that the Proton X50 enjoys widespread appeal, particularly among younger professionals, entrepreneurs, and executives in their 20s to mid-30s. For many of them, the SUV represents more than just a mode of transport—it’s a reflection of their modern, active lifestyle. Over half of respondents viewed the X50 as a natural upgrade from their previous vehicles, while one in three made the switch from Malaysia’s most popular models, including the Myvi, Bezza, and Saga.

Beyond the youth demographic, the Proton X50 has also found favour among more established drivers. Many family-oriented buyers in their 40s and 50s see it as an ideal secondary vehicle—versatile, practical, and stylish enough to handle daily errands or weekend adventures with ease.

In an increasingly competitive SUV market, customers have cited price and performance as key decision drivers—and the Proton X50 delivers on both fronts. Its 1.5TD High Performance Engine has been praised for offering a balanced blend of power and refinement, ensuring smooth acceleration and a confident drive on any road.

Design also plays a major role in its appeal. The X50’s sporty exterior turns heads with its modern lines and bold stance, while the cabin impresses with thoughtful ergonomics and premium touches. Owners have commended the practical yet contemporary design, describing it as a car that “feels above its class.”

One of the X50’s standout features is its massive 14.6-inch infotainment display—the largest in its segment. Its intuitive interface and advanced connectivity make it easy to use, while the system’s dual-language voice recognition (in both Bahasa Melayu and English) marks a global first.

Drivers also appreciate the 360˚ HD camera with a 180˚ transparent view, a feature that simplifies parking in tight urban spaces and enhances confidence in busy traffic conditions. These innovations underscore Proton’s commitment to making cutting-edge technology accessible to all.

The overwhelming feedback from owners has been consistently positive, with many highlighting the X50’s overall balance of comfort, technology, and driving enjoyment. The SUV’s combination of affordability and premium features has set a new benchmark for what Malaysian car buyers expect from the compact SUV segment.

Proton Edar’s Deputy Chief Executive Officer, Zhang Qiang, expressed gratitude for the strong customer response, saying, “We are thrilled with the overwhelmingly positive response from Proton X50 owners. Customer satisfaction has always been PROTON’s goal, and this feedback reflects the trust Malaysians place in our products. This inspires us to continue raising the bar, reinforcing the Proton X50’s position as the King of SUVs while setting new standards across all segments.”