Carro is once again shaking up the industry with the release of its second “No Drama” advertisement—an entertaining yet pointed reminder of its commitment to hassle-free car buying and selling.

Following the success of its first ad in the series, which humorously unfolded in the setting of Korea’s Joseon Dynasty and racked up over 27.4 million views, the latest installment transports viewers to a gritty rooftop scene in Hong Kong. Tension builds as a dramatic showdown hints at undercover cops and high-stakes deals—only to subvert expectations with Carro’s signature punchline: No Drama.

Produced entirely in-house, the “No Drama” series creatively contrasts familiar TV drama tropes with the brand’s no-nonsense promise of quality, transparency, and reliability. Originally launched in 2023 as a trilogy of short films, the campaign quickly went viral, amassing over 38 million views and earning Carro six YouTube Works Awards Southeast Asia, including the top honour—“The Big Bang Southeast Asia”.

“The used car industry has long been tainted by perceptions of dodgy deals and hidden risks,” said Katherine Teo, Carro’s Chief Marketing Officer. “Through this ad, we want to remind people that Carro is different. We’re the region’s number one online marketplace because we deliver peace of mind, every step of the way—from financing and insurance to aftersales support.”

At the heart of Carro’s reputation is its Carro Certified program—a tech-powered certification that ensures each vehicle undergoes a rigorous 160-point inspection. Buyers also benefit from a 5-day return policy, a 12-month warranty on the engine and gearbox, and guarantees against mileage tampering and major accident or flood damage.

Founded in Singapore in 2015, Carro has rapidly expanded across seven markets in the region. The company’s growth has been fueled by proprietary technologies and the integration of AI to modernize every facet of the car ownership journey. In addition to used cars, Carro has also begun offering brand new vehicles in Singapore, with plans to scale the offering to other select countries.

The new ad is currently running in Singapore, Malaysia, Japan, and Hong Kong, accompanied by exclusive promotions for customers in these regions.

With its unique blend of humour, cultural relevance, and cutting-edge service, Carro continues to redefine what it means to buy and sell a car in the digital age. For those ready to experience the drama-free difference, visit carro.co.