Armor All® has officially introduced its premium Armor All® Podium Series in Malaysia. This launch, made in partnership with Oracle Red Bull Racing, highlights a new era of professional-grade car care tailored for everyday drivers, combining cutting-edge technology with convenience and style.
The grand unveiling took place at Elmina Lakeside Mall, where car enthusiasts and families were invited to experience the new product line through complimentary car wash sessions. Visitors had the opportunity to witness firsthand the superior cleaning power of the Armor All® Podium Series Interior Detailer, alongside the brand’s trusted exterior care solutions.
Diane Lee, Business Director for Malaysia, Singapore & Vietnam at Energizer Malaysia Sdn Bhd, emphasized the significance of this collaboration: “Malaysians are passionate about their vehicles, not only as a means of transport but as an extension of their personality. The Armor All® Podium Series makes premium car care simple and effective, perfectly suited for Malaysia’s unique lifestyle and climate.”
The Podium Series stands out with its advanced SiO2-based hybrid ceramic formulas. This innovation provides enhanced durability, water repellency, and a long-lasting protective barrier, ensuring vehicles maintain their shine and protection for extended periods. The product line also features eco-friendly packaging, including recyclable PET bottles and specially designed spray triggers, enhancing the overall user experience.
The series includes five key products:
- Hybrid Ceramic Wash & Shine: A sudsy formula that creates a glossy, hydrophobic shield.
- Hybrid Ceramic Tyre Shine: Offers a durable, smooth coating that delivers a deep, lasting shine for up to four weeks.
- Hybrid Ceramic Exterior Detailer: Enhances exterior surfaces with high-shine protection that deepens color and guards against the elements.
- Interior Detailer: Provides quick cleaning and refreshing of interiors with UV protection, safe for premium materials and tech surfaces.
- Hybrid Ceramic Protectant: Shields surfaces from dust and stains while offering UVA & UVB protection.
To celebrate the launch, Armor All® hosted a special event from June 21 to 22, 2025, at Elmina Lakeside Mall’s open carpark, where the public enjoyed free car wash services using the new Podium Series products.
Now available in selected retail stores and online, the Armor All® Podium Series promises to elevate the car care routine for Malaysian drivers by blending expert technology with everyday ease.
For more updates and product details, follow Armor All® on Instagram, Facebook, or visit their official website at armorallpodiumseries.com.