Jaguar Land Rover Malaysia (JLR Malaysia) has reaffirmed its position as a trailblazer in luxury automotive excellence by clinching the Retailer of the Year (Asia Pacific) title at the Jaguar Land Rover Retailer Awards 2023/2024. This milestone marks the company’s fifth win overall and fourth consecutive victory, underscoring its unparalleled commitment to industry-leading standards.
The Retailer of the Year Award is a distinguished accolade, recognising exceptional performance across multiple categories, including marketing, sales, customer service, staff training, and retailer presentation. JLR Malaysia’s consistent wins highlight its ability to not only meet but surpass the demanding benchmarks of the global luxury automotive sector.
At the heart of JLR Malaysia’s success are Sime Motors’ guiding principles: “Care for All, Act with Integrity, and Win Together.” These values foster a customer-focused, collaborative approach that drives innovation and operational excellence throughout the organisation.
Jeffrey Gan, Managing Director of Sime Motors for Southeast Asia, commented, “Securing the Retailer of the Year award for the fourth consecutive year showcases our unwavering commitment to excellence. As the automotive industry embraces new technologies and enhanced customer experiences, this recognition reflects our ability to consistently set new standards in a competitive market.”
Syed Ahmad Muzri Syed Faiz, Managing Director of Vantage Malaysia and JLR Malaysia, echoed these sentiments: “This achievement reflects the strength of our partnership with SISMA Auto and the dedication of our entire team. Together, we’ve created a synergy that continues to elevate innovation and customer satisfaction, solidifying our leadership in the luxury automotive space.”
To celebrate this milestone, JLR Malaysia is launching an exclusive customer campaign from October 25, 2024, to January 31, 2025. Customers can win accessories and merchandise vouchers worth up to RM8,000, a gesture of gratitude for their loyal support.
“This campaign is our way of thanking our customers, who are integral to our success,” said Syed Ahmad Muzri.
JLR Malaysia invites the public to its state-of-the-art Ara Damansara showroom, the largest Jaguar Land Rover facility in Southeast Asia. The showroom offers an immersive luxury experience, featuring a stunning lineup of Jaguar and Land Rover vehicles, exclusive merchandise, and tailored services.
“We encourage everyone to visit and experience the meticulous attention to detail and innovation that have earned us this recognition,” added Syed Ahmad Muzri.
As JLR Malaysia continues to shape the future of luxury automotive, the company remains dedicated to exceeding customer expectations and maintaining its position as a leader in the industry. With every achievement, JLR Malaysia sets a higher standard, driving forward the evolution of modern luxury in the region.
