PRO-NET proudly unveiled the Proton e.MAS 7 in a special 25-car lineup showcasing a blend of current and historic Proton models, all adorned in unique camouflage inspired by the colors of the Jalur Gemilang. This debut appearance of the Proton e.MAS 7 electrified the audience at the 67th National Day celebrations in Putrajaya.
The Proton e.MAS 7 began its journey toward this momentous debut when it was first previewed to the media on August 2nd. This marked the beginning of a journey that will culminate with the official launch of Proton’s first electric vehicle later this year.
“I am immensely proud of the Proton e.MAS 7’s debut at the Merdeka Day Parade, where it truly captured the hearts and attention of the public. The enthusiastic response from the crowd demonstrated a strong resonance with our vision for sustainable mobility and innovation. Seeing the e.MAS 7 in action was a moment of national pride, showcasing our commitment to building greener mobility for Malaysia. This debut not only highlights our dedication to innovation excellence but also reinforces the connection between our brand and the Malaysian people, making it an indelible milestone in our journey toward an electric future,” stated Zhang Qiang, CEO of PRO-NET.
During the parade, Proton e.MAS engaged with the public through an interactive social media campaign, “Your Proton e.MAS 7 Dream.” The campaign encouraged spectators to share their experiences, inspiration, and vision for a sustainable future. The positive response from the community reflected strong excitement and affection for this new Proton EV.
As part of the National Day festivities, the Proton e.MAS Merdeka Campaign offers 15 participants the chance to win RM67 in TnG e-Wallet credit for their most creative comments on Proton e.MAS’s Facebook or Instagram posts. The contest runs from August 31st to September 16th, 2024, with winners announced on October 4th, 2024, via Proton e.MAS’s social media channels. To participate, follow these steps:
- Follow the official pages “Proton e.MAS Cars” on Facebook or “@protonemasofficial” on Instagram, and like the “Your Proton e.MAS 7 Dream” post.
- Comment with your most creative completion of the sentence: “Proton e.MAS 7, the first national electric vehicle, is___.”
- Tag three friends, share the post, and include the hashtag #eMAS7Merdeka.
Watch the highlights of the National Merdeka Parade on PRO-NET social media here, and for more information on the “Your Proton e.MAS 7 Dream” campaign, please refer to the Terms & Conditions here.
