Peugeot Malaysia has celebrated the grand opening of Peugeot Subang Jaya by Allure Auto Sdn Bhd, a new dealership located in Taipan USJ. This showroom is the first to be launched since Stellantis Malaysia took over as the principal entity managing the distribution, marketing, sales, and aftersales services for Peugeot in Malaysia.
Currently operating as a 1S dealership, Allure Auto Sdn Bhd has plans to expand its offerings with a 2S service center, aimed at enhancing customer experience for both sales and aftersales services. The new 2S facility, located just minutes from the showroom in USJ 1, is 70% complete and set to be operational by the end of Q3 2024. Spanning 5,800 square feet, the upcoming service center will feature eight service bays, along with a body and paint repair facility.
The Subang Jaya showroom showcases four vehicle displays and a dedicated vehicle delivery bay, all within a modern setting designed to reflect Peugeot’s latest corporate identity. An exciting addition to the showroom is a 3D configuration tool that offers an interactive purchase experience, supported by a team of Stellantis Malaysia-trained sales consultants.
In the meantime, Allure Auto will collaborate with nearby authorized Peugeot dealers to address any technical issues, ensuring customers receive the necessary support for their vehicles.
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