UMW Toyota Motor Sdn Bhd (UMWT) achieved impressive sales performance in July 2024, recording over 9,000 units sold for the month. This brings the company’s total sales for the year to more than 55,800 units as of July 2024. The company’s success can be attributed to its strategic focus on innovation and customer satisfaction, driving successful initiatives and promotions that have led to this significant sales milestone.
Continuing to build on this momentum, UMWT expanded its Lexus lineup in July with the introduction of two exciting new models: the Lexus RZ 450e electric SUV—the brand’s first fully dedicated battery electric vehicle (BEV)—and the Lexus LBX, a robust self-charging hybrid designed for the entry-level SUV segment. These additions reflect Lexus Malaysia’s commitment to a comprehensive electrification strategy under the ‘More than Electric’ campaign, which emphasizes both hybrid and fully electric vehicles. Through these efforts, Lexus is redefining luxury with a strong focus on sustainability and an electrified future.
“Our July sales performance is a testament to our strategic approach and the trust our customers place in us,” said Datuk Ravindran K., President of UMWT. “We are committed to continuously delivering exceptional value and innovative mobility solutions that meet the evolving needs of our customers.”
In line with its dedication to enhancing the buying experience, UMWT launched the “Discover Merdeka Exclusives” promotion for August 2024. This promotion offers customers significant savings, including up to RM8,000 off the Corolla Cross Hybrid Electric, with monthly purchase instalments starting from just RM1,058. Additionally, the Toyota Service Savers program provides convenient monthly instalments starting from as low as RM31.
To celebrate Malaysia’s independence, UMWT will host the Merdeka Showroom Weekender, a patriotic-themed event scheduled for 17th and 18th August 2024. The event will take place at all Toyota showrooms nationwide from 9:00 am to 5:00 pm. Visitors will have the opportunity to test drive popular Toyota models such as the Vios, Yaris, Corolla Cross Hybrid Electric, and Hilux. The event will also offer opportunities for community involvement and engagement.
Additionally, attendees can explore trade-in and pre-owned car options from Topmark outlets. For more information and future updates, follow Toyota Malaysia’s Facebook page.
“We are proud to celebrate Malaysia’s independence with our Merdeka Showroom Weekender,” said Datuk Ravindran K. “This event not only offers exclusive promotions and showcases our latest models but also embodies our commitment to providing exceptional customer experiences and fostering community connections. As we introduce new innovations, we remain dedicated to our Customer First philosophy and our vision to ‘Move Your World.'”
UMWT continues to set new benchmarks in the automotive industry, consistently delivering forward-thinking solutions and striving for excellence in every aspect of its operations.
For more information, visit https://www.toyota.com.my or call the Toyota freephone line 1-800-8-TOYOTA (869682).
