Sime Darby Motors is excited to announce the grand opening of its inaugural pop-up store, featuring an impressive array of top-notch automotive brands within its portfolio, including BMW, MINI, BMW Motorrad, BYD, Hyundai, and Ford. This venture marks a significant milestone for Sime Darby Motors, delivering a distinctive automotive experience to one of the nation’s leading shopping destinations.
The pop-up store, accessible to the public for a three-month period from January 1, 2024, to March 31, 2024, is situated at Lot G102A, Ground Floor of 1 Utama Shopping Centre (old wing). Visitors can anticipate an exhilarating lineup of the latest electric vehicle models from BMW, MINI, Motorrad, BYD, and Hyundai, with the added bonus of exploring the newest models from Ford.
BMW, synonymous with automotive excellence, is presenting the BMW iX xDrive40, BMW iX xDrive50 Sport, BMW iX1, and the opulent all-new BMW i7. These models epitomize the forefront of electric mobility and luxury, seamlessly blending performance, sustainability, and opulence.
In addition to the captivating BMW lineup, BMW Motorrad is set to captivate enthusiasts with a showcase of three thrilling models. Discover the future of urban mobility with the BMW CE04, a cutting-edge electric scooter, the BMW C400 GT, a premium midsize scooter delivering a perfect blend of agility, comfort, and sophisticated styling, or the BMW R9T, engineered for riders seeking a perfect balance of performance and classic design.
MINI, renowned for its iconic design and compact yet powerful vehicles, is spotlighting the MINI Electric, a testament to electric driving fun.
Meanwhile, BYD, a trailblazer in electric vehicles, is showcasing BYD ATTO 3, BYD DOLPHIN, and the special BYD ATTO 3 Anniversary Edition, reflecting BYD’s dedication to innovation and highlighting the brand’s evolution in electric mobility.
Visitors can feast their eyes on Ford’s latest lineup at the pop-up store, including the highly anticipated Next-Gen Ford Ranger Raptor, the sophisticated New Ford Ranger Platinum, and the adventurous Next-Gen Ford Everest. These cutting-edge models are not merely on display – they are available for exploration, allowing visitors to envision them as part of their driving future.
Hyundai, taking center stage, presents its IONIQ 5 and IONIQ 6, with the latter featured in Max RWD and Max AWD variants, embodying the brand’s commitment to sustainable mobility and cutting-edge design. These electric models redefine the driving experience with futuristic features and eco-friendly performance.
Sime Darby Motors invites automotive enthusiasts, potential buyers, and the general public to visit its pop-up store, offering a unique opportunity for everyone to partake in an extraordinary automotive experience. This event underscores Sime Darby Motors’ commitment to delivering unparalleled automotive experiences and bringing world-class brands closer to its esteemed customers.
Beyond providing a unique opportunity to witness these extraordinary line-ups of automotive brands, the pop-up store allows visitors to engage with experts and learn about the innovative technologies powering them. Visitors will have the chance to ask questions and interact with sales representatives and product experts while experiencing firsthand all the features that make these vehicles stand out in the automotive landscape.
Moreover, visitors can take advantage of exclusive promotions and special offers available only at the pop-up store. Whether in the market for a luxury sedan, a sporty compact, an electric vehicle, or a powerful motorcycle, there’s something for everyone in this exclusive showcase. 
