Bermaz Auto Alliance Sdn Bhd recently revealed the fortunate recipient of the “Catch the Alluring Peugeot 9X8 at Bahrain” campaign, held from May 1st to August 31st, 2023, at the BAuto Showcase event in 1 Utama Shopping Centre last week.
The lucky winner, Mr. Jason Choong Zheng Xin, who had purchased a Peugeot 3008, was awarded an all-expenses-paid trip for two to witness the 2023 8-hour Bahrain World Endurance Championship race at the Bahrain International Circuit on November 4th, 2023.
Michael Chen, the Head of Sales at Bermaz Auto Alliance Sdn Bhd, expressed his delight at the overwhelming response to the “Catch the Alluring Peugeot 9X8 at Bahrain” campaign, spanning four months. He extended his warmest congratulations to the fortunate winner and conveyed gratitude for the continued support from customers who fulfilled their dream of owning a Peugeot. He emphasized that the campaign was a testament to their mission to share the exclusive brand experience of acquiring a Peugeot and celebrating its rich motorsports heritage.
Mr. Jason Choong, currently driving a Peugeot 3008, shared his sentiments, saying, “I would like to express my heartfelt gratitude to Bermaz Auto Alliance for selecting me as the grand prize winner of this incredible trip to Bahrain. It’s been four months since I became a Peugeot owner, and it has been an exceptional journey. Every aspect, from the exterior to the interior, and every moment spent in the car, has been a memorable driving experience. Whenever I parked my car in an indoor area with the headlights still on, I couldn’t resist stealing one last glance before stepping into the elevator. The Peugeot 3008 is undoubtedly a head-turner.”
Throughout the four-month campaign, customers who purchased and registered their Peugeot models, including the Peugeot 2008, Peugeot 3008, Peugeot 5008, and the Peugeot Landtrek, were eligible to participate in the contest. Their entries were required to include creative slogans, adding an extra layer of engagement and excitement to the campaign.
