In Commemoration of Merdeka Day this year, Bosch Automotive Aftermarket (Bosch AA) has unveiled a new campaign under the banner of #CelebrateMerdekawithBosch. This initiative, rooted in Corporate Social Responsibility (CSR), aims to address the challenges encountered by rural communities when seeking routine vehicle maintenance, while also fostering an environment of Safer Cars and Safer Roads.
In a bid to realize these objectives, Bosch AA has embarked on a commendable mission. The campaign entails the mobilization of essential services—such as wiper replacements, cabin filter installations, oil filter replacements, engine oil services, and battery health checks—directly to remote areas. This comprehensive effort ensures that all communities, irrespective of their geographical location, are granted access to regular vehicle upkeep and top-notch car components, aligning seamlessly with the overarching principles of its prominent “Drive for Life” flagship initiative.
Central to the campaign is a captivating cinematic presentation that beautifully illustrates the unity and dedication exhibited by Bosch AA’s team as they extend their support to those in rural locales who are in need of vehicular services. This benevolent endeavor directly contributes to enhancing road safety for these communities, thus echoing the intrinsic spirit of Merdeka Day—a day of unity and communal well-being.
To further involve the audience in this meaningful initiative, Bosch AA has introduced the MERDEKA C7 Battery Charger GIVEAWAY, an engaging contest set to run until September 16, 2023. Entrants are encouraged to share anecdotes showcasing their care for others in the comments section of Bosch’s posts. Remarkably, ten fortunate winners will be selected to receive Bosch C7 Car Battery Chargers valued at RM427 each, in addition to exclusive Bosch merchandise. Guided by the enduring #100YearsBoschMY ethos, Bosch AA remains steadfast in its commitment to continuous progress, constantly striving to enhance every journey through its contributions. #BetterWithBosch.
For comprehensive information regarding the campaign and its compelling video presentation, please visit the following link: Link.
To delve deeper into Bosch’s array of products and services, we encourage you to explore your local Bosch Car Service or Bosch Preferred Workshops by visiting: Bosch Dealers.
For those on the lookout for certified original Bosch car parts and authorized Bosch dealers, you can easily find them by visiting Bosch Autoparts Malaysia on Facebook (Facebook) or on Instagram (Instagram). Moreover, the official Bosch Autoparts store on Shopee and Lazada presents a convenient platform for procuring reliable car components. 
