Proton New Energy Technology Sdn Bhd (PRO-NET) has officially appointed Edaran Otomobil Nasional Berhad (EON), the automotive retail arm of DRB-HICOM, as a trusted dealer for the smart Malaysia brand. This collaboration with EON adds to PRO-NET’s roster of reputable businesses, further solidifying their position in the market. The recent signing ceremony with Hap Seng Smart was just the beginning, as PRO-NET plans to announce five more dealership appointments in the near future.
The inclusion of EON in the smart Malaysia family not only boosts the brand’s visibility but also increases awareness among Malaysian car buyers. This development is particularly significant as smart Malaysia gears up for the introduction of its award-winning smart #1 in the fourth quarter of 2023. EON, being one of the country’s largest multi-brand dealerships representing renowned automotive brands such as Proton, Audi, Mitsubishi, and Volkswagen, showcases PRO-NET’s commitment to penetrating the thriving EV market in Malaysia.
This partnership marks a significant milestone for PROTON and its subsidiaries, reminiscent of the pioneering role played by both companies almost four decades ago in revolutionizing Malaysia’s automotive industry. EON was the first and exclusive dealer appointed for Proton cars, and now their collaboration with PRO-NET signifies a new chapter in their shared history.
PRO-NET believes that automotive excellence goes beyond creating exceptional vehicles; it also involves providing customers with a seamless and comprehensive retail journey and experience. The appointment of new dealerships is part of smart Malaysia’s strategy to position itself as the ideal urban companion for Malaysian EV buyers. To achieve this, smart is building an ecosystem that facilitates e-mobility in its entirety, ensuring outstanding service for its customers.
A key element of this strategy is the smart app, which enables customers to embark on a digital journey and conveniently access online services, ranging from product information to placing orders and making payments. The app also provides access to an EV charging map and DC charging facilities, enabling smart car owners to stay charged on-the-go and enhance their daily motoring routine. smart dealerships are equipped with full sales and service support, ensuring customer satisfaction. They also offer additional services such as quick charging, rapid repair services, and a delivery center, all aimed at providing a premium customer experience.
With its technologically advanced products, strong partnerships, and unwavering dedication to delivering exceptional customer service, PRO-NET is poised to shape the future of the automotive industry. The journey towards this future begins in 2023, as PRO-NET sets out to redefine the standards of excellence in the EV market.